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Approach

Our approach has grown with us over 30 years and continues to evolve. Called CLEAN, it runs through all our work, with each letter standing for a design principle.

Our approach

By Glenn Howells

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Crafted

Understanding materials and how they are made is critical to our design process. Early consideration of materials and collaboration with manufacturers allows us to create crafted and extraordinary high-quality buildings.


King's College Chapel at Cambridge University, Cambridge, UK. The Chapel features the world's largest fan vault, constructed between 1512 and 1515.

King's College Chapel at Cambridge University, Cambridge, UK. The Chapel features the world's largest fan vault, constructed between 1512 and 1515.

We collaborate with manufactures and crafts people to realise our designs.

Lean

Natural structures and organisms are ‘lean’ and inherently sustainable as they use the least material and energy possible. We make ‘lean’ projects and buildings by interrogating every part of our design to make them work hard and do more than one function. Projects that consume less are better for the environment and deliver the highest value for clients and communities.


A view of Windsor Forest

The European Larch sourced for Savill Building’s gridshell roof was sourced from the Crown Estate’s plantations in Windsor Forest.

A view of the timber gridshell roof

The building's organic undulating form emerged through a process of testing and modelling in close collaboration with specialist carpenters and structural engineers.

Elegant

We strive to create projects that are beautiful and enrich people’s lives. However, we believe aesthetics are the culmination of the design process, not the starting point. Our projects become elegant at all scales, from big to small, through testing, honing and refinement.

Oxford University's Bodleian Library provided a touchpoint for our design of the city's John Lewis store.

The store's well-ordered facades are contemporary, presenting a tactile texture of pleated brickwork set between cast stone string courses.

Appropriate

Our projects are designed for specific local contexts, always appropriate, and never generic. We work to create buildings and places that not only respond to but enhance places, cultures and communities.

Chamberlain Square 1850. The Victorian square was remodelled in the 1970s, with most of the Victorian buildings demolished.

Chamberlain Square now honours its historic intentions with buildings old and new set within a cleanly defined, legible townscape.

Narrative

We start every project by listening, clearly defining and agreeing on its story. This Narrative contains the essence of what a project is looking to achieve and the core design concept. This clear story is critical to ensuring our projects remain focused and clear.


The concept sketch shows how the form of the service station creates a tranquil retreat from the adjacent M5.

Our concept sketch for Gloucester Services shows how the form of the service station creates a tranquil retreat from the adjacent M5.

The facilities are tucked into the earth to create visually and acoustically sheltered tranquil gardens that allow travellers to rest and recalibrate.

Studio life

Our work is rooted in collaboration and exploration. We have a diverse team of talented designers working alongside a range of experts to make outstanding projects.

We like to experiment and explore ideas

By Dav Bansal

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More on studio life