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Plans approved for the Hundred

We’ve secured planning consent for a new landmark 33-storey build-to-rent development in Birmingham. Working on behalf of Urban Vision, a specialist real estate investor and developer, the plans will deliver 294 homes on a city centre brownfield site.

The Hundred will be one of the most sustainable buildings in Birmingham, designed to be a ‘smart’ building that is both all-electric and uses innovative technology to help drive efficiency and reduce the carbon footprint and occupational costs of its users. It will include a wide range of communal amenities, such as co-working spaces, communal lounges and rooftop gardens, as well as opportunities for independent shops, cafés, or restaurants at street level.

The site at 100 Broad Street is identified as a key development opportunity in Birmingham and has benefitted from a historic planning consent. In 2019, a 61-storey residential building was approved but was found to be undeliverable. The new plans propose a deliverable, efficiently designed building that is highly sustainable, future-proofed for changing occupational needs, and of an architectural style and materiality that will give the building longevity.

The building uses a unique asymmetrical shape to add interest to the city’s skyline while providing most apartments with dual-aspect views across the city. It takes inspiration from Birmingham’s concrete heritage and iconic urban landscape. The project is expected to create more than 50+ new jobs once operational and many more during construction.

Howells Director Robert King commented: “This project has challenged us to look again and question the blueprint for efficient tall building designs. The stepped form has created an opportunity to explore a unique, sustainable approach to high-rise living and integrates new regulations and construction techniques.

“The Hundred pays reference to Birmingham’s architectural modernist past while looking to the future to create a building that is more Birmingham, less anywhere. We’re excited that the plans have been approved, and we’re looking forward to continuing to work with Urban Vision and the rest of the design team to realise the scheme and provide sustainable, build-to-rent homes for the current and future residents of Birmingham.”

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